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The Asian customer in particular is extremely savvy, with incredibly high expectations. “Once, a store could have remained unchanged for a decade now they look dated faster. “The more mobile the customer base, the shorter the lifespan of a flagship,” he says. He is convinced the boom in tourist traffic from countries such as China and Russia has reinforced the need for luxury brands to up the stakes in their retail strategies. Peter Marino, a New York-based architect, has designed dozens of flagships for LVMH and Chanel, the French luxury groups. Wholesalers in new regions see the investment as a sign of confidence in the brand’s appeal, resulting in notable order boosts following flagship openings. “In an age where online shopping is becoming dominant, a flagship store is a perfect example of how the theatre of the physical, rather than virtual shopping, can still excite a crowd.”Īrmani says that profitable impact goes beyond business-to-consumer marketing and education. “We use flagships to showcase our evolution into a multifaceted lifestyle brand, bringing our universe to life while placing products in an explanatory context,” says Fabio Mancone, director of licensing and communications at Giorgio Armani, the Italian fashion group. The longer a customer stays on-site engaging with a brand, the more likely they are to spend, which explains the art exhibitions, film screenings and cafés often found in luxury flagships. The store’s experiential, interactive quality has buoyed sales. I would never open a flagship unless I was convinced of its profitability.” It’s an important way of gaining brand equity and consolidating positioning in a core market. “Inevitably, costs are high, but it’s only a decision we would take the maturity of the company and whether we could afford it. “Opening a US flagship was the obvious next step in our expansion strategy,” says Georges Kern, chief executive of IWC.
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Each timepiece collection has its own themed sector, where books, boats, an aquarium and even an in-flight simulator surround products. The Swiss watch brand spent years searching for the perfect location, staff and aesthetic. IWC opened a 3,000 sq ft store on Madison Avenue in New York last month, its first US flagship. Burberry, Prada and Louis Vuitton, respectively UK, Italian and French fashion labels, have led an explosion in international flagship openings over the past year, still clearly convinced of their long-term financial dividends. Residents are sent to the AAPD Comprehensive Review Course and Oral Board Review during their second year of training in effort to prepare them for the ABPD Qualifying Exam, which is a requirement to take prior to graduation.“Who needs aggressive store expansion when customers are happy to jump on a flight to London, Paris or New York?” says Aaron Fischer, head of consumer research at Asian brokerage CLSA, noting that the luxury sector’s capital expenditure to sales ratio has slipped from 7 to 5 per cent since 2009. Time is also spent teaching pre-doctoral dental students in the hospital and university clinics, with each resident obtaining the title of Clinical Assistant Professor at the start of the program. The sedation educational experience in this program is unparalleled, with in-depth training in oral and intranasal conscious sedation and IV deep sedation techniques practiced on pediatric patients throughout the duration of the program. Rotations in Pediatric Medicine, Emergency Medicine, Anesthesia, Otolaryngology, Craniofacial Clinic, and other specialty pediatric clinics are also a required component of the program. Management of a pediatric dental office.
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Community outreach, service and advocacy.Pulp therapy in the primary and immature permanent dentition.Performing restorative techniques for pediatric and adolescent patients.Treatment planning and providing comprehensive oral health care.Preventive therapies and promotion of oral health.Recognition and treatment of oral pathological conditions.
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Dental and orofacial trauma and the management of dental emergencies.The management of medically compromised patients.Interceptive Orthodontics for the pediatric and adolescent patient.Treatment of children under general anesthesia.Pharmacologic and non-pharmacologic behavior guidance techniques.Our goal is to train residents to become proficient in all phases of pediatric dentistry, including: